The United States Embassy in Spain has held the 2012 International Summit on Community Service, organized in collaboration with the Rafael del Pino Foundation and the Meridian International Center and in which BBVA has participated.
The Summit, inaugurated by the Prince of Asturias, has brought together over 200 public, private, and non-profit organizations leaders from the world over in order to explore innovations in the community service system as a solution to meet the challenges presented by unemployment and economic development.
During the event, issues debated included citizen participation, the proportion of social responsibility between organizations, community service success models, and the commitment of future generations, among other topics. The various speakers presented innovative solutions for community service to take on issues such as unemployment among the young or in various sectors of the economy.
Antoni Ballabriga, BBVA Responsibility and Corporate Reputation director, participated in the debate ‘Corporate Community Service Cases’, together with representatives from Iberdrola, Coca Cola, Alcoa, Abertis, Ferrovial, and Repsol.
BBVA Corporate Community Service
In 2011, 4,328 BBVA Group employees undertook community service activities and contributed in addition some €1.3 millon to social works.
In Spain, the main community service projects in 2011 were the financial education program «Valores de Futuro» (Values for the Future), the Fourth BBVA Solidarity Race, computer courses and environmental reforestation initiatives such as the Proyecto Ardilla (Squirrel Project).
Other notable activities linked to BBVA corporate community service are «Niños Adelante» (Children Forward) in South America and Mexico; and the financial education programs «Get smart about credit» and «Teach children to save» in the United States.